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Joshua Gould
Nov 28, 20189 min read
Worldbuilding Through Transmedia Storytelling
Transmedia storytelling is a powerful technique for developing and dispersing a narrative structure across multiple platforms (Jenkins,...
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Joshua Gould
Sep 13, 20183 min read
5 Tips on Leading Creative Teams
There’s no shortage of literature concerned with team development, exploring the means of increased performance and effective group...
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Joshua Gould
Aug 13, 20184 min read
Redefining “New Media"
The current understanding of New Media is identified through computer-mediated forms or the production of digital compositions. This...
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Joshua Gould
Jun 29, 20186 min read
Why Your Content Isn’t Connecting. Part II: Audience Mapping and Target Discovery.
Preface – The Change of Pace with Modern Marketing Before we begin discussing the facets of researching and connecting with potential...
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